Martin Herrndorf

Martin Herrndorf (1981) started his studies as an oikos PhD Fellow in February 2008. His research focus is on sustainable business innovations in the consumption arena in developing countries, combining a strategic management perspective with an analysis of their development contribution. Within oikos he is engaged on internal and external communication projects, strengthening the impact and visibility of oikos among key stakeholders. As a researcher at the UNEP / Wuppertal Institute Collaborating Centre on Sustainable Consumption (Germany), he worked for clients like UNEP, the European Commission, the European Parliament, various government ministries and NGOs. Martin contributed to various high-profile publications and conferences like the UN-ESCAP Green Growth Summit. He graduated from the University of Cologne (Germany) in economics and political science in May 2006. He wrote his thesis on “Greening SMEs in developing countries” in collaboration with the National Institute of Ecology (Mexico). He worked as a free-lance journalist and editor for various media and was the founding director of a web service agency, which he continues to consult as a freelancer. He is further affiliated with the emergia institute ( find out more about Martin, read about his thoughts and projects on